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Maritz
Essentialz
Maritz Research
Essentialz
- the monthly must read.
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Archived editions:
Maritz
Essentialz
June 2010 Edition
Maritz Solutions: Customer Experience Improvement
The next generation of experience improvement represents a world of changing range of techniques for customer research.
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Maritz
Essentialz
March 2010 Edition
Maritz Solutions: Blueprinting
Blueprinting shows how your business processes relate to customer experiences and your future sucess.
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Maritz
Essentialz
October 2009 Edition
Customer experience measurement: the next generation
The way we go about measuring and managing customer experiences needs to be transformed. How can we develop the insight department of the future?
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Next Generation Customer Experience Management: Are they being served?
Roger Sant argues that we need to transform the way we go about measuring and managing the customer experience.
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Maritz
Essentialz
September 2009 Edition
Telling stories with data
Insights don't just happen. While there is no easy or consistent recipe, there are critical ingredients that must be present to discover and deliver actionable insights.
Ed Stalling, Chief Storyteller for Maritz Research examines the role of the four key elements: understanding the context, planning for insights, discovering the story and communicating the story.
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© Maritz Research, 2009
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